Provide strategic design and communications support for nonprofits, small businesses, and community organizations across sectors including climate action, arts, wellness, and education. Lead client projects from concept through implementation, ensuring client brands are consistent, engaging, and accessible. Responsibilities include:

• Design & Branding: Create high-quality digital and print materials, including logos, annual reports, event collateral, brand guidelines, and social media campaigns. Develop cohesive visual identities that reflect client missions.

• Web Development: Build, customize, and maintain client websites using WordPress (Breakdance, Elementor) and Squarespace, with emphasis on responsive design, accessibility standards, and interactive features (custom maps, animations, and galleries).

• Communications Strategy: Translate complex ideas into clear, compelling content for diverse audiences. Draft copy for newsletters, blog posts, websites, and fundraising materials. Develop social media campaigns to grow reach and engagement.

• Client Collaboration: Serve as primary point of contact, guiding clients through design and communications decisions with clear timelines and expectations. Provide ongoing website support and coaching to build client confidence with digital tools.

• Metrics & Optimization: Track web, email, and social performance to inform strategy, streamline processes, and improve audience engagement.

• Creative Direction: Oversee all aspects of design projects, from initial consultation to delivery. Manage budgets, coordinate with contractors, and ensure high-quality outcomes across platforms.

Design and implement strategic communications to promote 501(c)(3) agricultural nonprofit that supports a commons-based cohort of 200+ immigrant, BIPOC, and queer farmers gain land access. Responsible for brand maintenance and accountable for the creation, coordination, and distribution of communications, including:

• Design high-quality print and digital materials, including annual reports, farm signage, program overviews, donor outreach materials, and organizational brochures.

• Lead organizational storytelling through engaging blog posts, press releases, email newsletters, social media posts, and event publicity. 

• Represent Sharing Our Roots at in-person events, filmed media appearances, and radio interviews. 

• Write and submit press releases to local and national media outlets, maintain relationships with journalists, and provide organizational quotes and media tours.

• Track metrics to better inform communications strategy, as well as regularly update SOR style guide.

• Curate, design, write, and send monthly email newsletters.

• Build, revise, and maintain sharing-our-roots.org website. Full website rebuild in September 2023.

• Oversee all internal & consultant-based communications projects, track progress, and communicate accurate timelines and expectations. 

• Support development efforts through creating infographics, promoting fundraisers, writing engaging copy, and collecting data for grant reporting.

• Create and track yearly comms budget, while participating in whole-org budget conversations.

• Supervise student interns and volunteers in a supportive, educational, and mutually beneficial experience.

• Support organizational culture by both participating in and providing design support to monthly sociocracy-based Guiding Circle meetings.

Build, curate, and maintain all aspects of graphic design & communications for a 3,000+ person community. Act as a one-person department of a public charter, urban-farm Montessori school during 200% enrollment expansion (300 students in 2016 - 900 students in 2022) and COVID-19 pandemic.

Essential Responsibilities:

• Create a range of print and digital communications materials that align with organizational priorities and project plans, including website graphics, school logos, marketing materials, social media graphics, and newsletter design.

• Implement and manage content calendar, while acting as funnel which all external and internal communications flow through. Responsible for copy-editing and sending all external messages.

• Manage Squarespace website and blog, resulting in a 120% increase in readership. Responsible for rebranding and building new website in 2018. Create custom RSS feed for blog posts sent daily to 2,000+ emails.

• Develop and post engaging content and visuals 5x/weekly to social media platforms, resulting in a 300% increase in followers on Instagram, Facebook, & YouTube.

• Create content & graphics for weekly and monthly Mailchimp newsletters, including interviewing stakeholders, ghostwriting articles, and maintaining electronic contact lists.

• Develop and implement dynamic communications strategy, including branding creation and management.

• Ghost-write external communications, including leadership and emergency external communications.

• Collaborate across teams to successfully navigate project logistics and deadlines, such as managing marketing for a commercial kitchen pop-up business, or communicating learning model shifts during COVID-19 pandemic.

Supplemental Roles:

Advise Gender & Sexuality Alliance (GSA) student group by organizing regular community fundraisers, all-ages drag shows, and other opportunities for students to connect with older queer mentors and give mentorship to younger students in GSA. Meet with students weekly and support student leadership in developing activism skills.

Teach adolescent Health classes, including sexuality education (using OWL curriculum), and folk skill classes (fermentation, chicken care) using a Community Expert teaching license.